Qatar Airways has announced Tuesday it has launched QVerse, its first metaverse experience. The virtual reality platform allows interested parties to virtually visit the Premium Check-in area of the International Airport of Hamad, (HIA) and navigate it.
Cointelegraph was told by the company that QVerse is not the company’s first venture into the metaverse. According to the company, it plans to expand its virtual environments initiatives and believes the metaverse is part the future of human relationships.
“We believe the future is virtual. The metaverse will empower people, expand their horizons, and break down their limitations by challenging the basic methods that were once limits.
Are you ready to book your ticket for the #QatarAirways QVerse flight? pic.twitter.com/CNtePu8YgE
Qatar Airways (@qatarairways).
April 19, 2022
According to the company’s explanation, the entry into the metaverse is a result of its passengers’ desire to “immersive material that can empower them in their decision-making prior to buying a ticket” and often eager to find the aircraft they will fly.
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Representatives from the company stated that QVerse would change the way passengers shop.
The company stated that it will add additional functionalities, places, and interactions to its metaverse platform and aims to make the experience socially and accessible through Oculus Quest VR platform.
The company also plans to offer the possibility of purchasing tickets for physical flights as well as the option of choosing seats on real aircraft via the metaverse. The company stated that future actions in metaverse gateways such as Decentraland or The Sandbox could be possible.
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“We are currently focusing more on creating our metaverse than investing in Decentraland and Sandbox. However, we don’t rule out the possibility of this. We are still exploring how to develop this area and incorporate NFTs strategically into QVerse.”
Qatar Airways was the first Middle East airline to adopt the IATA Blockchain “Digital Passport” in partnership with International Air Transport Association (IATA). The US Air Force recently announced its entry to the metaverse. They also filed a trademark application for an initiative called SpaceVerse. Although details about the order and the SpaceVerse are not available, they highlight that it will be a virtual reality training and testing environment as well as an operations environment for the US Defense Agency.
