How Do I Market My NFT?

Sebastian Parker
Sebastian Parker
Last Updated on October 18, 2021

Non-fungible tokens (NFTs) are highly marketable. These tokens are like digital trading cards, action figures, and art pieces of the future. 

There used to be a time when people had to market by word of mouth. Then came the internet, which sped things up by orders of magnitude. Now, all it takes is putting your digital product on the market, and you can sell it, possibly for a considerable sum, in a few clicks.


How To Market NFTs Easily

The NFT community is one of the fastest-growing groups on the internet, thanks to the ethereum blockchain, social media, and the power of SEO (search engine optimization). 

You can find the best NFTs to market through the online NFT community. You will also find and market to your specific target audience. Here is how you can lay out an effective market strategy and turn your digital art into digital assets.

The Ultimate Guide for NFT Marketing

You could be an NFT artist creating new NFTs, or someone with an NFT collection interested in arbitrage. 

The great thing about NFTs is the marketing is at your fingertips, even for beginners. You can also do it with more safety and security, thanks to the many applications of blockchain. 

Bitcoin and Ethereum may be popular items, but the advantage that NFTs have over cryptocurrency is that you do not have to sell your NFT on Coinbase or DeFi for whatever price the exchange would value it. You can create and sell one-of-a-kind NFTs and put them out to the higher bidder instead.

Use Social Media

Social media is a nifty gateway into NFT marketing, whether You are an NFT fan interested in trading or someone who has just created their first NFT. Utilizing social media platforms is the quickest way to tap into the NFT space because it is active and free to use. 

Reddit is the perfect forum to guide you to any news or information on NFTs you need. You can look through limitless threads and subreddits, like r/NFTArt_Finance, and r/NFTPromotion. Try searching “how do I market my NFT?” You will find lots of answers.

Reddit will also help you locate other social media groups on platforms like Discord, Linkedin, and BitcoinTalk. You can even start chats with people you network with on Telegram.

Learn From Influencers

Influencer marketing can pay off big. Just look at Beeple’s digital artwork sale of his “Everydays: The First 5000 Days” NFT for over $69 million.

Influencers do this by staying tapped into the NFT market through networking, content creating, and staying in touch with the NFT culture. You can start with setting up a LinkedIn and connecting it to your other platforms, then share with your social media network. 

Starting a YouTube channel will help you get attention. You can look at other YouTubers for inspiration and join them on live chats as you gain a following. 

Lots of YouTube influencers You can even search domain names and create your own to centralize your platforms and build a store for your NFT marketplace.

Develop an NFT Project

NFT projects are a great way to market big while expressing your niche in the NFT space. This marketing strategy lets buyers sort through a collection, spending less time and having more choices.

People love digital collectibles. Just look at NBA Top Shot and CryptoPunks. Do your research by searching through markets like OpenSea, Makers Place, Rarible, Superrare, and other peer-to-peer NFT exchanges. These exchanges are the best because it is easy to search through endless projects.

NFT projects will help you to minimize the amount of time and energy you put into marketing and start to gain traction as people catch on and desire more of your collection. Just make sure you stand out from other NFT projects. NFTs can offer all sorts of unique utilities aside from just being cool to have. 

Keep in mind factors like user experience, functionality, and identify the best marketplace for your project. Having something different to offer is the best marketing tool. 

Get Involved in AMA Sessions

Are you ready to step up your marketing game? Learning and hosting AMA sessions is a way to show people your knowledge and background in NFTs. 

You can answer questions about your favorite NFTs or NFT wallets, like MetaMask. Explain why you use specific designs and NFT formats, and share your experiences and inspiration behind your NFTs. AMA sessions are another way to get followers excited about your projects and hint at new works in the making. 

Reddit AMAs are notoriously popular among influencers and prominent figures with a following. Following other popular NFT AMA sessions and asking questions is another great way to gain information and insight. You can even ask them directly. Most NFT AMAers will be happy to answer tricky questions like “how do I market my NFT?”

People want to know the ins and outs of your NFTs. These are especially popular for digital artists sharing crypto art such as digital design, memes and GIFs, and other NFT art.

Announce giveaways or other news of your work, or share something unique about yourself that will make you stand out from the crowd.

NFT Marketing is a Marathon

NFT marketing is fast-paced, and it is also here to stay. Your marketing strategy will grow, develop, and adapt along with these communities and platforms. Along the way, you will keep finding new answers to the question, “how do I market my NFT?”

You can build your long-term marketing influence by starting at the grassroots level, using solid, knowledge-based influencer marketing. NFT geeks are on the lookout for influencers and educators that are in touch with this fast-paced world. 

Work consistently, but build a reputation and show traceability. This way, your sales will snowball, and You will be a marketing pro for the long run.